Selfmade Branding : wie man Schritt für Schritt zu einer unverwechselbaren Personenmarke wird

Branding : an essential guide to brand storytelling and growing your small business using social media marketing and offline guerrilla tactics
Autor: Barlow, Chase
Vydáno: (2020)

Digital storytelling for brands
Autor: Tombleson, Bridget
Vydáno: (2023)

Strategic brand management / Richard Rosenbaum-Elliott, Larry Percy, and Simon Pervan
Autor: Elliott, Richard H., 1948-
Vydáno: (2018)

Digital branding : a complete step-by-step guide to strategy, tactics, tools and measurement
Autor: Rowles, Daniel
Vydáno: (2022)

Finding wisdom in brand tragedies : managing threats to brand equity
Autor: Thomas, Robert J., 1944-
Vydáno: (2023)

Brand transformation : transforming firm performance by disruptive, pragmatic and achievable brand strategy
Autor: Glanfield, Keith
Vydáno: (2018)

Identity-based brand management : fundamentals - strategy - implementation - controlling
Autor: Burmann, Christoph, 1962-
Vydáno: (2017)

Managing brands in 4D : understanding perceptual, emotional, social and cultural branding
Autor: Pogorzelski, Jacek
Vydáno: (2018)

Advances in corporate branding
Vydáno: (2017)

Ready, launch, brand : the lean marketing guide for startups
Autor: Zeewy, Orly
Vydáno: (2021)

Strategic brand management : building, measuring, and managing brand equity
Autor: Keller, Kevin Lane, 1956-
Vydáno: (2020)

Building distinctive brand assets
Autor: Romaniuk, Jenni
Vydáno: (2018)

Marketing graffiti : the writing on the wall
Autor: Saren, Michael
Vydáno: (2018)

Jak se budují značky : co obchodníci nevědí
Autor: Sharp, Byron
Vydáno: (2018)

Re-modeling the brand purchase funnel : conceptualization and empirical application
Autor: Dierks, Alexander
Vydáno: (2017)

Designing brands : a collaborative approach to creating meaningful identities
Vydáno: (2023)

Hook point : how to stand out in a 3-second world
Autor: Kane, Brendan
Vydáno: (2020)

Inclusive marketing : why representation matters to your customers and your brand
Autor: Daykin, Jerry
Vydáno: (2022)

Vintage marketing differentiation : the origins of marketing and branding strategies
Autor: Williams, Robert L., Jr.
Vydáno: (2017)

Strong language : the fastest, smartest, cheapest marketing tool you're not using
Autor: West, Chris
Vydáno: (2021)

From marginal to mainstream : why tomorrow's brand growth will come from the fringes - and how to get there first
Autor: Edwards, Helen, 1965-
Vydáno: (2023)

Activate brand purpose : how to harness the power of movements to transform your company
Autor: Goodson, Scott
Vydáno: (2021)

Advances in national brand and private label marketing : fourth international conference, 2017
Vydáno: (2017)

Brand fans : lessons from the world's greatest sporting brands
Autor: Smith, Aaron, 1972-
Vydáno: (2017)

Advances in Chinese brand management
Vydáno: (2017)

Global brand strategy : world-wise marketing in the age of branding
Autor: Steenkamp, Jan-Benedict E. M., 1959-
Vydáno: (2017)

Fashion branding and communication : core strategies of European luxury brands
Vydáno: (2017)

Gardner´s chemical synonyms and trade names
Autor: Gardner, William
Vydáno: (1987)

Strategické řízení značky
Autor: Keller, Kevin Lane, 1956-
Vydáno: (2007)

Brand valuation
Autor: Paugam, Luc, 1985-
Vydáno: (2016)

No logo
Autor: Klein, Naomi, 1970-
Vydáno: (2021)

Energy branding : harnessing consumer power
Autor: Larsen, Friðrik
Vydáno: (2017)

City branding : theory and cases
Autor: Dinnie, Keith
Vydáno: (2011)

Logos that last : how to create iconic visual branding
Autor: Peters, Allan
Vydáno: (2023)

Chemical tradename dictionary
Autor: Ash, Michael
Vydáno: (1993)

Antique trader guide to fake & forged marks
Autor: Chervenka, Mark
Vydáno: (2002)