Intellectual property : valuation, exploitation, and infringement damages

Property simplifies the process of attaching a dollar amount to intellectual property and intangible assets, be it for licensing, mergers and acquisitions, loan collateral, investment purposes, and determining infringement damages. Written by Russell L. Parr, an expert in the valuation/intellectual...

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Main Author: Parr, Russell L., 1954- (Author) 
Corporate Author: ProQuest Ebook Central (online služba) (Distributor) 
Format: eBook
Language:English
Published: Hoboken : Wiley, 2018
Genre/form:monografie
elektronické knihy
ISBN:9781119356226
9781119356233
9781119356219
Subjects:
Online Access:Plný text
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100 1 |a Parr, Russell L.,  |d 1954-  |7 vse2005290949  |4 aut 
245 1 0 |a Intellectual property :  |b valuation, exploitation, and infringement damages /  |c Russell L. Parr 
246 3 |a Intellectual property :  |b valuation, infringement, and joint venture strategies 
250 |a Fifth edition 
264 1 |a Hoboken :  |b Wiley,  |c [2018] 
264 4 |c ©2018 
300 |a 1 online zdroj (xx, 651 stran) 
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504 |a Obsahuje bibliografické odkazy a rejstřík 
520 |a Property simplifies the process of attaching a dollar amount to intellectual property and intangible assets, be it for licensing, mergers and acquisitions, loan collateral, investment purposes, and determining infringement damages. Written by Russell L. Parr, an expert in the valuation/intellectual property field, this book comprehensively addresses IP Valuation, the Exploitation Strategies of Licensing and Joint Ventures, and determination of Infringement Damages. The author explains commonly used strategies for determining the value of intellectual property, as well as methods used to set royalty rates based on investment rates of returns. This book examines the business economics of strategies involving intellectual property licensing and joint ventures, provides analytical models that can be used to determine reasonable royalty rates for licensing and for determining fair equity splits in joint venture arrangements. Key concepts in this book are brought to life by presenting real-world examples of exploitation strategies being used by major corporations. Provides practical tools for and examines the business economics for determining the value intellectual property in licensing and joint venture decisions Presents analytical models for determining reasonable royalty rates for licensing and for determining fair equity splits in joint venture arrangements Provides a detailed discussion about determining intellectual property infringement damages focusing on lost profits and reasonable royalties. 
505 0 |a Part I Introduction -- Chapter 1: Intellectual Property Is the Foundation of Value -- Chapter 2: Intellectual Properties Defined -- Chapter 3: Intangible Assets Defined -- Chapter 4: Business Enterprise -- Part II Valuation -- Chapter 5: Valuation Principles -- Chapter 6: Cost Approach -- Chapter 7: Market Approach -- Chapter 8: Income Approach, Identifying Economic Benefit -- Chapter 9: Risk-Adjusted Income -- Chapter 10: Valuation Errors -- Chapter 11: Early-Stage Technology Valuation -- Chapter 12: Special Valuation Situations -- Part III Exploitation -- Chapter 13: Exploitation Strategies -- Chapter 14: More on Exploitation Strategies -- Chapter 15: Licensing, Negotiations, and Agreements -- Chapter 16: Royalty Rates for Licensing -- Chapter 17: Use of the 25% Rule in Valuing Intellectual Property -- Chapter 18: Determining a Royalty Rate-an Example -- Chapter 19: The Magnitude and Meaning of Royalty Misreporting -- Chapter 20: Patent Aggregators -- Chapter 21: University Licensing -- Chapter 22: Joint Ventures -- Chapter 23: Intellectual Property Audit and Management -- Chapter 24: Organizing for the Future -- Chapter 25: Transfer Pricing -- Part IV Infringement Damages -- Chapter 26: Lost Profits -- Chapter 27: The Entire Market Value Rule -- Chapter 28: Royalty Rates and the Georgia-Pacific Factors -- Chapter 29: Evolving Patent Damages -- Chapter 30: Trademark, Copyright, and Trade Secret Damages -- Appendix A: Accounting -- Appendix B: Economic Benefit, Timing, and Pattern -- Appendix C: Royalty Rate Data -- Appendix D: Risk and Uncertainty 
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655 7 |a monografie  |7 fd132842  |2 czenas 
655 7 |a elektronické knihy  |7 fd186907  |2 czenas 
710 2 |a ProQuest Ebook Central (online služba)  |7 ntk20181014906  |4 dst 
776 0 8 |i Tištěná verze:  |a Parr, Russell L., 1954-  |t Intellectual property : valuation, exploitation, and infringement damages  |b Fifth edition.  |d Hoboken : Wiley, ©2018  |z 9781119356219 
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