Strategic science communication : a guide to setting the right objectives for more effective public engagement

"In this guidebook, the authors encapsulate their practical expertise in ten evidence-based principles of strategic science communication. All scientific communication is goal-oriented, and they discuss the importance of recognizing the right goals and then employing strategic and tactical comm...

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Bibliographic Details
Main Author: Besley, John C., 1976- (Author) 
Other Authors: Dudo, Anthony (Author) 
Format: Book
Language:English
Published: Baltimore : Johns Hopkins University Press, 2022
Genre/form:příručky
ISBN:978-1-4214-4420-8
1-4214-4420-8
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Cover Image
Status Sublibrary Description Location LCC Call number Old Call number
Regular loan NTK collection 6th floor, shelf 6C/114 Q223 .B47 2022 A 58994