New Luxury Management : Creating and Managing Sustainable Value Across the Organization

Presenting a vision of the luxury sector and its management, this edited book describes “the new luxury” through a comprehensive view of the value chain, from concept to market. The authors argue that the main characteristics of “luxury” are linked to specific resources and competencies found throug...

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Corporate Author: SpringerLink (online služba)
Other Authors: Rigaud-Lacresse, Emmanuelle (Editor), Pini, Fabrizio Maria (Editor)
Format: eBook
Published: Cham : Springer International Publishing , 2017
Series:Palgrave Advances in Luxury
Genre/form:elektronické knihy
Online Access:Get full text
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