Winning at new products : creating value through innovation

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Main Author: Cooper, Robert G. (Robert Gravlin), 1943-
Format: Book
Language:English
Published: New York : Basic Books, 2011
Genre/form:monografie
ISBN:978-0-465-02578-7
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Status Sublibrary Description Location LCC Callnumber Old Callnumber
On permanent loan UCT departments 409 ÚCHI